A flock of pasture-raised Pioneer chickens walking through a green pasture.

Our Farms

It's About How We Farm

Animal welfare & environmental impact is at the center of it all

Every step of farming—from breeding and raising animals humanely, to implementing regenerative agriculture system—contributes to the amazing flavor of our meats.

We work with nature, not fight against it. And you can taste the difference.

A whole chicken and chicken parts in a roasting pan in the oven with the door open.

Conscientious Meat is Possible

Practicing our values isn’t about patting ourselves on the back. It’s actually what makes our chicken and beef delicious; because every step of the process affects the health and taste of the meat. These are the standards we hold ourselves to and we ask them to be upheld by our farmers and ranchers.

  • Healthy chickens and beef raised without antibiotics

  • Ample space to roam and forage on natural pasture

  • Creating biodiverse, fertile soil through regenerative rotational grazing

Roasted chicken, potatoes, peppers , and bread in a pan with a side of sliced tomatoes and a glass of wine.

Cooks Venture and Better Chicken Commitment

Cooks Venture is supportive of and committed to adopting the Better Chicken Commitment. We are exclusively using our own approved breed, the Pioneer, and are certified by Global Animal Partnership Step Level 4 where birds have access to diversified pasture - this exceeds the baseline chicken housing requirements on lighting, litter, enrichment, and space allowance as well as demonstrating compliance using third-party auditing. This means that our customers are guaranteed chicken that already meets the approved breed and housing criteria of the Better Chicken Commitment. To meet the final component, we are developing a research based plan that will then move us towards using multi-stage Controlled Atmosphere Stunning (CAS) in our processing facility by 2027.

Processing Facilities

To truly commit to changing the food system, we must commit to fair labor practices and livable wages

Cooks Venture is proud to be part of the Oklahoma Quality Jobs program at our poultry processing plant. Participation in the program demonstrates our commitment to livable wages in our county for our employees.

As a vertically integrated business, our chickens are processed at our facility by hand and air-chilled on-site. We only work with partners whose values align with our own. We must be stewards, not only of the land, but everyone on it.

Animal Breeds

A better breed equals better meat—the difference is astounding

Every step of farming—from breeding and raising animals humanely, to implementing regenerative agriculture system—contributes to the amazing flavor of our meats.

We work with nature, not fight against it. And you can taste the difference.

Beef products

Pasture-Raised, Grass-Fed, Grass-Finished Beef

Our cattle are raised on pasture with delicious flavor that you can feel good about eating. Product of New Zealand and United States (CA).

Our cattle are grass-fed and grass-finished. They roam freely on pastures their entire lives, eating their natural diet of grass, which supports a regenerative grazing cycle, restores grasslands, and sequesters carbon. These rotational ranching practices lead to better land management, healthier soil and deeply flavored meat.

  • Grass-Fed & grass-finished

  • Humane treatment of cattle

  • No added hormones

Chicken products

Pasture-Raised Chicken

Our heirloom, slow-growth birds spend their days exploring the outdoors. Product of United States (AR).

This is the best chicken on the market because, at Cooks Venture, health and flavor come first for our pasture-raised birds.

Our livestock develops juicier meat that is deeply flavored and more tender than that of conventional chicken. We air-chill our birds, so the skin is crispier when cooked and the meat has a noticeably better texture. In 10 out of 10 blind taste tests, our chicken is preferred over the competition!

  • Decades of breeding & husbandry to develop our special heirloom breed

  • Unlimited outdoor access on our 800-acre farm in Arkansas

  • Non-GMO Project Verified feed

  • Air-chilled

  • No antibiotics ever